New

New products at Masterfeed – Freshly developed for your dog

Discover our latest products, innovations, and product highlights – fresh in the shop, carefully developed, and made with love. In this category, you'll find everything new at Masterfeed: from high-quality chews and delicious treats to freshly developed dog food made with the finest local ingredients.

Our innovations – like all Masterfeed products – stand for:

✔ 100% natural ingredients
✔ No artificial additives, sugar or grains
✔ Made in Germany
✔ Perfect for sensitive, active or allergic dogs
✔ Sustainable, regional & honest

We develop our products together with dog owners, nutrition experts, and animal lovers to always offer your four-legged friend the best. We pay attention to species-appropriate ingredients, high levels of acceptance, and optimal tolerance.

Whether you order from us regularly or are just discovering us for the first time, you'll always find something new to try, treat yourself to, or give as a gift in this category.

Discover our new Masterfeed products now – and show your dog how delicious animal love can taste.